Some sudden public services and facilities can often cause big reshuffle in the industry and sometimes even change the competition format of the entire industry. As the enterprise is concerned, the abrupt event might be a diseasterous catastrophe, but sometimes can be a new opportunity. The enterprises finding themselves in such trouble should have to maintain high sensitivity and rationality and make agile response or adjustment to it.
The crisis we usually talk about should be considered with two side in our actual practice, since it may be risk to some enterprises, but at the same time, may be an opportunity to other enterprises. Dangerous time may destroy a market, in the meanwhile, it may also invent new demands. For example, the appalling event “melamine C3H6N6” almost destroyed the domestic baby milk powder market, but it created an opportunity for those companies that did not any chances to gain profit to catch up with others by way of appealing green, environmentally-friendly and people-friendly food. Another example is that the public’s protest act promoted the industry development of the supervision to and management of “Dioxin” and replacement of sludge burning.
Although they have known the customers’ deep need of taste, many companies who devote to environment protection did not have a profound knowledge of customers’ real needs. As for the collective members, environment protection itself is not a need at all, because no one need such a thing as “environment protection”, what people really need is the demand of peace, harmony and mental satisfaction concluded by “environment protection”.
The traditional environmental protection industry usually can be divided into water, gas, sound, slag, radiation, monitoring several important category, and those pay for purification management is usually the company or some large manufacture enterprises that have purification emissions. However, this is just the representation, the real demander hiding inside is us every resident. If such demand is exclusive, then it is a kind of private goods, such as 'anti-radiation clothes', which is essentially a need out of self cover, personal harmony as well as psychological satisfaction, and there are a lot of similar products, such as water cleaner, air fresh agent, sound insulation material and so on, which are often called environmentally-friendly type products; If Hongxing ball mill is a nonexclusive demand, then it is a kind of public goods, such as solution to sewage, management of air, control of musical sound and central solution to sludge, which are often sponsored by taxer leviers and paid by companies, and sometimes supplied and made up by the party that cause damage to the environment in the form of “the one who purifies manages”.
The time is different, industry is different, so is the social demand. In the nowadays that our economy is fast developing, it seems much more an urgent demand for mining equipment than before. It is these demand that make the production of China sand making machine, ore beneficiation equipment, China mobile crusher and other ore and rock crushing and grinding machines rush into fastigium.